Artifishal, Director Josh Murphy

ARTIFISHAL is a film about wild rivers and wild fish. It explores the high cost – ecological, financial and cultural – of our mistaken belief that engineered solutions can make up for habitat destruction. The film traces the impact of fish hatcheries and farms, and the extraordinary amount of American taxpayer dollars wasted on an industry that hinders wild fish recovery, pollutes our rivers, and contributes to the problem it claims to solve. ARTIFISHAL also dives beneath the surface of the open-water fish farm controversy, as citizens work to stop the damage done to public waters and our remaining wild salmon. Director Josh Murphy joins us for a conversation on the devastating consequences that fish hatcheries are having on the salmon and other native species, the damage being done vital eco-systems and the enormous cost of a failed system.

Call to Action:

Wild salmon and southern resident killer whales are on the brink of extinction. Now a misguided plan to feed the starving whales with hatchery salmon will push both endangered species closer to the edge, while costing taxpayers millions of dollars per year. Hatcheries and over harvest, along with net-pen fish farms and dams, are key contributors to the catastrophic decline of wild Chinook salmon and southern resident killer whales in the Pacific Northwest. Now, Washington state’s Orca Task Force recommendations include a plan to “feed the orcas” with 60 million more hatchery salmon per year. The proposed budget requests up to $87 million dollars to fund this plan for 10 years. Science tells us this won’t work: orcas need larger wild salmon, while adding more hatchery fish further weakens the wild-salmon gene pool. The National Oceanographic and Atmospheric Administration (NOAA) and the Washington Department of Fish and Wildlife (WDFW) have the power to make this change. Patagonia’s petition calls on NOAA Regional Administrator Barry Thom, WDFW Director Kelly Susewind, and our elected decision makers to stop wasting money on failed plans and invest in science-based solutions: reduce hatchery production, remove dams and change how we harvest salmon.